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If you’re not time blocking your calendar and scheduling “do not disturb” time, then you are killing your productivity by allowing others to control your time. And if you are organizing your workday but not sticking to what you’ve scheduled, then you’re breaking the commitment that you’ve made to your calendar and, therefore, to yourself. […]

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When Opportunity Comes Knocking

Posted by on 21 January 2011

When you first started your business, you were likely overcome by the vast pool of opportunity that lay in front of you. Set my own hours! Wear suggestive or polarizing t-shirts to work! Refuse stupid projects! Name my own salary! Stink up the place with microwave popcorn! And probably a few more serious benefits as […]

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Recently I read an interview with someone from an internet marketing firm. One of the questions asked of this person was about how she managed to accomplish all she did each day. It seems she is a prodigious writer, is active in social media, and services clients without missing a beat. Plus she maintains a […]

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Sometimes we don’t have a choice. Like not being able to leave the house because snow is packed against the storm door. Or not being able to get the car out of the garage because a five-foot snowdrift is jammed against the garage door. Or not being able to drive to work because a two-day […]

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Tap Your Tribe to Reach the Top

Posted by on 17 December 2010

“Hi. My name is Heather. I’m a marketing consultant, and I’m self-employed.” You’re familiar with the scene, the one with anxious-looking people sitting in chairs cast in a circle. They each take turns introducing themselves, then follow with the statement that balances any socio-economic inequity and forces attention on the common thread tying them all […]

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Managing the 24 Hour Workshift

Posted by on 27 August 2010

This coming weekend, I’m taking some time off, to go on a mini-vacation with my husband. I’m both excited and nervous about it at the same time. Part of me is thrilled to be “shutting down” from my business for a few days. The other part of me is wondering if I can really do […]

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Using Social Media to Manage Adversity

Posted by on 1 December 2009

We have advertised on political talk shows, and with that comes some degree of risk associated with the content.  On occasion, a radio host will make outrageous or inflammatory comments that incite a political group.  Typically the “group” uses the outrageous comments to promote their agenda, and so the mud slinging begins. Like many companies […]

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Are Good Webinars Missing in Action?

Posted by on 11 November 2009

Imagine switching on your HDTV eager to watch a show at 9. There you are, popcorn in hand, only to find a blank screen. Then a voice comes on and says they’re waiting for a few more people to tune in, “please stand by.” Meanwhile, they offer a static page with the name of the […]

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The Mobile Strategy for Non-Profits

The Mobile Strategy for Non-Profits

Posted by on 14 October 2009

For the past 3 years Rock For Hunger has grown from a small group of college students into, well, a larger group of college students that are impacting the Orlando community in major ways. From throwing $20,000 concerts and events, to helping people find jobs, initiating lifestyle design programs, tutoring underprivileged children and feeding close […]

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